Universally applicable model, but rather a large number of processes and methods. Therefore, brand value can continue to be designed to be very flexible, but this can also lead to differences in brand value. However, since brand valuation includes more than just objectively measurable value, this doesnt really matter. Therefore, it is very meaningful to carry out brand evaluation according to the standard in the future. Are you interested in brand evaluation against criteria? As a little help, weve created a checklist that you can download here Download Checklist You can find more information about your brand assets here. If you have any questions about brand valuation and brand management, we are here to support you.
The new concept of Marketing Day in Cologne has proven itself! The th Cologne Marketing Day Yes, you read that right, it is already the th! We are delighted to receive so many guests each year. When the first guests enter the event room, everything is ready. The certification mark whatsapp mobile number list is at hand, the booth is set up, the venue is ready, the technology is in place, and the coffee smell is on the way. After hours of preparation, all the staff can breathe a sigh of relief, but only briefly, because now everything really begins! Participants will be personally guided by professors. There is a pleasant, almost family atmosphere here. The Welcome Year Cologne Marketing Day traditionally begins with a lecture by the professor, doctor.
Michael Berneke opens. This years topic of business development A new marketing strategy is on the agenda. Everything seems to be business as usual, but appearances are deceiving, because this year things are really different business development talks are weeks or months in advance, all employees are busy preparing for the annual Cologne Marketing Day around this day, and guests are especially excited. Now is the time new location, new concept three rooms three slots eleven speakers. Guests are happy! Everyone can organize their day individually and attend the lectures they find most interesting.